Livia Gershon is a freelance writer in Nashua, New Hampshire. Her writing has appeared in publications including Salon, Aeon Magazine and the Good Men Project. Contact her on Twitter @liviagershon.
When electric lighting was first introduced to U.S. households, marketing departments tried to convince women that better lighting would be flattering.
The word “risk” took on new meaning in the 19th century, when it became a way of understanding the interactions between individuals and economic markets.