How Magazines Created a New Culture of Manhood
Middle-class American manhood changed in the mid-twentieth century. And the new ideal of masculine consumption was captured by men’s magazines.
How Little League Prepares Kids for Work
Little League baseball as we know it is result of child development theory and practices in America's heartland in the years directly after World War II.
The Sexual Lessons of 1980s Teen Magazines
Teen magazines put girls in charge by inverting the male gaze
How Mr. Coffee Made Coffee Manly
Mr. Coffee, the first electric-drip coffee machine for home use, debuted in 1972, forever changing the way Americans made coffee.
The False Promises of Wellness Culture
Wellness is everywhere today: juice cleanses, Soulcycle classes, self-care. The roots of the trend can be found in nineteenth-century health-consciousness.
When Dieting Was Only For Men
Today, we tend to assume dieting is for women, but in the 1860s, it was a masculine pursuit.
How Women Finally Broke Into the Sciences
Women finally broke into the sciences in sex-segregated jobs in the years between 1880 and 1910.
Bad Language for Nasty Women (and Other Gendered Insults)
Is it true that "nasty" is more likely to be applied to describe women than men?
The Businesswomen of Early Twentieth Century America
Women's roles in the business world partly depended on their status as consumers in the early twentieth century.