Can Advertising Be a Science?
Advertisers have been trying to develop a precise science of advertising for more than a century.
The Psychological Origins of Procrastination—and How We Can Stop Putting Things Off
The psychology behind procrastination involves how we perceive of value,
How 9/11 Changed Americans
15 years after 9/11, what are the lasting effects on Americans' psychology?
Is There Really a Link between Mental Illness and Homelessness?
"Housing first” programs are helping cut homelessness in big ways. How significant is the link between mental illness and homelessness?
Students Don’t Just Need Grit, They Need Agency
Psychologist Angela Duckworth argues that students need "grit," or rugged individualism, to succeed. But scholar Anindya Kundu insists there's more to it.
The Brain’s Memory Back-Up Plan
Neuroscientists have discovered how memory is stored–and backed up–in the brain.
Why Blue Is Better Than Green At Beating the Blues
There might be a reason why being out in nature can put you in a naturally better mood. A new study researched the psychological benefits of ocean views.
The Psychology of Copycat Crime
A recent wave of subway slashings in New York City is an opportunity to examine the criminology and sociology behind copycat crime.
The Equation for Happiness
Is there an equation for happiness? And if so, can science really define it?