Margarine ad

When Margarine Was Contraband

Protectionist laws favoring producers of butter meant that getting margarine in Wisconsin was no easy feat.
Christy Matthewson

How Baseball Became a Profession

Sports historian Steven A. Riess writes that the process that transformed baseball into a high-paid profession began in the 1860s.
Alemany farmer's market, San Francisco, CA (2012)

The Wartime Origins of Farmers Markets

In 1943, the idea of a farmers market at which produce was sold directly to the customer was nearly unheard of, a relic of the distant past.
French bread

Pioneers Were America’s Original Artisanal Bakers

Why were cowboys and pioneers so obsessed with their baked goods? A look at the birth of sourdough culture (har har) in the United States.
Pisco punch

The Lost (and Found) Classic Cocktail of San Francisco

The legend of Pisco punch did not die with its creator, Duncan Nicol.
Chicken Tikka and lamb samosas

Indian Food is Not a Monolith

When you eat Indian food, what are you really eating? Chicken tikka masala was originally created to appease the palates of the British during the Raj.
Plastic Pink Flamingos Flock together on Lawn

How the Plastic Pink Flamingo Became an Icon

The ubiquitous pink flamingo lawn ornament is 60 years old, a product of the age of suburbs and plastic. It has a surprising natural history.
Thompson's Temperance Spa

When the Temperance Movement Opened Saloons

Charles Sumner Eaton's “Temperance Spa” served alternative adult beverages like coffee, egg phosphates, and "Moxie Nerve Food," all in the name of health.
Amelie Mauresmo

The Sexual Politics of Wimbledon

At Wimbledon, tennis is about more than tennis. The story of Amélie Mauresmo illustrates the complex sexual politics of women athelete’s bodies.
Betty Crocker cupcakes

In Search of the Real Betty Crocker

Betty Crocker, the woman who would become America’s most beloved baker, sprang to life in 1921 in an all-male advertising department.