Studies show that college-educated white Americans value having choice -- and yet having too much choice can paralyze and lead to dissatisfaction.
The world represented in the media greatly influences our understanding and beliefs about reality. But our lived experiences might be more important.
A 2x2 matrix is a great way of mapping just about any idea, research topic, or set of observations on two dimensions.
Consumers looking to make a healthier choice need to consider that "fast casual" restaurants aren't always better than fast food.