Karla Mosley credited as Maya Avant, her character on The Bold and the Beautiful

Coming Clean on Gender in Soap Operas

Academic scholarship on gender in soap operas.
croissants with calorie count

Can Information Fight Fat?

New FDA regulations requiring prepared food retailers to disclose calorie content are counting on it to fight fat.
brand names

What’s in a Brand Name: the Sounds of Persuasion

The mere letters and sounds used in a brand name can have a curious impact on its reception by the public.
A mall decorated for Christmas

The Demographics of U.S. Holiday Gift-giving

In a 1991 paper for the Journal of Consumer Research studied the effects of income, family size, and other demographic differences on gift-giving patterns.