Sells Like Teen Spirit
OK Soda disappeared from the store shelves of the 1990s shortly after its debut. But did its wink-wink marketing to Gen X actually work?
The Coca-Cola Wars: Can Anybody Really Tell the Difference?
While few people can reliably discern any difference in a blind taste test, Coca-Cola is winning in its branding war with Pepsi.
When Soda Was Virtuous
Soda had a virtuous aura a century ago.