A woman looking annoyed with something on her smartphone

On Brands’ Bad Social Media

The phenomena of brands trying to tweet like teenagers might be new, but brands have been trying to seem cool for decades.
Ronald Reagan 1982

Ronald Reagan, The First Reality TV Star President

Ronald Reagan is at the heart of the modern American politics of advertising, public relations, and a television in every home.
Volkswagen T6 Caravelle

Beyond the Volkswagen Scandal: What Our Choices Say About Us

Can Volkswagen repair public trust after the scandal? Here's a historical look at the brand-identification associated with the company.