Barista Coffee Shop Cafe in Portland Oregon

How Portland Became a Hipster Utopia

How did Portland, Oregon become a hipster haven? While other cities declined in the 60s and 70s, Portland looked at what they did and planned the opposite.
Woman taking photo of pumpkin soup with smartphone

Don’t Buy Into the Authenticity Scam

We choose products and services partially based on how they make us feel, on meanings we derive from our choices.
Four young men in trendy clothes take a selfie while out partying

More Hipster Than Thou: Is Vintage Language Back in Vogue?

A look at the recent boon in archaic terms and its relationship to "hipster" culture.